Kajabi Evolved: New Features and Pricing Changes
Sep 19, 2025
Kajabi has always been an all-in-one business platform for creators, coaches, and entrepreneurs. This week, Kajabi announced Kajabi Evolved, a suite of powerful new features designed to streamline your business and boost sales. These are some of Kajabi's most exciting updates yet!
If you’ve been wondering what’s new, how it impacts your business, and what’s happening with the upcoming pricing updates, you’re in the right place. Let’s break it all down together.
Here are the highlights you’ll want to know about:
- Checkout Page
- Cohort Courses
- Community
- Coaching Product
- Website and Landing Page Builder
- Affiliate Program
- Automations
- Analytics
- Accessibility and Transcriptions
- Link in Bio
- Pricing Updates
Checkout Page
Previously, the checkout pages in Kajabi were pretty plain and simple. Kajabi has added more customization, so the updated checkout page is more like a sales page or a landing page and can be more brand-aligned. A big change is now you can have multiple payment options on one checkout page. The upgraded checkout page creates a more seamless buying experience for your customers.
Here’s what’s new:
- Customizable Checkout Pages
Instead of being limited to a standard layout, you now have more control over how your checkout page looks and feels. You can adjust the design, add your branding, and highlight social proof like testimonials or include guarantees right on the page. - Multiple Pricing Options
You can now offer flexible pricing right on the checkout page. For example, you could have one-time pay-in-full option, a payment plan, a monthly subscription, or tiered options. Giving buyers choices that fit their budget will mean more completed sales. - Embedded Checkout
Want to sell from your website, a landing page, or even a blog post? Kajabi now lets you embed the checkout form directly onto a page, so customers don’t have to click away to a new screen. This helps keep buyers focused and can increase conversion rates. - Upsells / Order Bumps
Kajabi has made it easier to add boosts to your checkout, like a one-click upsell after purchase or an order bump (a small add-on offer) right on the checkout page. These are proven strategies to increase your average order value without extra effort on your end. - Streamlined Payments with Kajabi Payments
If you’re using Kajabi Payments, the whole checkout flow is smoother. Customers can use their preferred payment methods, and you benefit from lower transaction fees (depending on your plan). Plus, everything is tracked in your dashboard so there’s no need to log into multiple systems to reconcile sales.
Cohort Courses
Until now, Kajabi courses have been primarily self-paced: students log in, consume content, and move forward at their own speed. That works great for evergreen products, but many creators want to deliver cohort-based learning where students go through the course together. With Kajabi Evolved, that’s now possible. This means higher completion rates, stronger engagement, and opportunities to add group calls, live check-ins, or discussions along the way.
Here’s what Kajabi has added for cohorts:
- Scheduled Content Release
Instead of unlocking everything at once, you can now schedule modules, lessons, or assignments to release on specific dates. For example, all students might get access to Module 1 on Monday, then Module 2 the following week. This keeps everyone moving through the material in sync. - Centralized Class Experience
The new design makes it feel more like a “classroom” than a library of lessons. Students can see who’s in the same cohort, track progress together, and feel like part of a shared journey instead of working in isolation. - Built-In Accountability
One of the challenges of online learning is that students drop off without accountability. With cohorts, deadlines and pacing create natural motivation. You can also pair this with automations, for example, sending a reminder if someone hasn’t finished the week’s module. - Integration with Community and Events
Cohorts tie directly into Kajabi’s upgraded Community and Events tools. You can host live calls at key milestones, create private community spaces just for that cohort, or even run challenges to keep engagement high. - Flexible Enrollment Options
You can set cohorts to open/close at specific times, run rolling enrollments, or have multiple groups running in parallel. For example, if you teach a signature program three times per year, you can manage each group in its own contained environment without having to rebuild the course from scratch. - Progress Tracking and Reporting
Kajabi now gives you (and your students) better visibility into cohort progress. You can track who’s keeping up, who’s falling behind, and who’s most engaged. This helps you step in with personalized support when needed, and it helps students stay motivated by seeing how they’re doing compared to the group.
Community
Online communities are becoming just as valuable as courses or coaching programs because they give your members a space to connect, share wins, and feel supported on their journey. Kajabi has offered a Community product for a while, but with Kajabi Evolved it’s now much more dynamic, customizable, and engaging. Kajabi’s new Community upgrades make it easier to create a vibrant, branded hub where your people don’t just learn from you but they learn and grow with each other as well.
Here’s what’s new:
- Fresh, Modern Layouts
Communities now feel less like a forum and more like a polished social platform. Kajabi has introduced new design options and layouts so you can make your community visually align with your brand while keeping navigation clean and intuitive. - Spaces and Sub-Communities
You can now create multiple “spaces” within your community like topic-based rooms or sub-groups. For example, you might have one space for beginner students, another for advanced members, and a separate one for coaching clients. This makes it easier to organize conversations and ensure people connect in the most relevant place. - Events and Live Calls
Hosting live events is now built directly into Communities. Whether it’s a group coaching call, a Q&A session, or a special workshop, you can run these inside the platform without needing Zoom or an external tool. - Enhanced Engagement Tools
Members can interact more easily with features like polls, challenges, and badges. These gamified elements encourage participation and make your community feel lively and active. - DMs and Member Connections
Kajabi has improved the ability for members to connect one-on-one. With private messaging and friendlier user profiles, members can build real relationships inside your community, instead of just passively consuming content. - Deeper Integrations with Products and Automations
Communities can now tie directly into your courses, coaching, and automations. For example: - Grant access to a private community space when someone purchases a program
- Automatically invite members into a challenge space after they complete a course module
- Trigger a re-engagement sequence if someone hasn’t posted or commented in a while
Coaching Product
Kajabi’s Coaching product has levelled up in some big ways. Previously, coaching was fairly simple. You could sell packages and track sessions, but it was limited compared to a full coaching platform. The coaching portal is now completely customizable to align with your brand and website
Here’s what’s new:
- Integrated Scheduling
Kajabi is enhancing how scheduling works for coaching sessions, making it more seamless to book, reschedule, or cancel directly inside the platform. This means less back-and-forth and fewer integrations needed with third-party schedulers. - Improved Client Experience
The client portal has been refreshed to feel more professional and user-friendly. Clients can see their upcoming sessions, review shared resources, and track their progress in one hub. This helps build stronger accountability and a smoother client experience overall. - Coaching-Specific Automations
Imagine sending a follow-up email after each session, unlocking a bonus resource after three completed calls, or tagging clients based on their coaching milestones. Kajabi’s coaching-specific automations let you do just that, so you can personalize the client experience without manual effort. - Session Transcriptions
Each coaching call can now be transcribed automatically, giving you and your clients a written record of the conversation. This is a huge time-saver for coaches who used to take notes manually or pay for third-party transcription tools. It also creates more value for clients, who can go back and review what was discussed without rewatching the entire session. - Resource Sharing
You can now easily upload and share resources like worksheets, PDFs, videos, or links right inside the coaching portal. This keeps everything organized in one place instead of scattering files across email, Dropbox, or Google Drive. - Billing and Invoicing
Instead of selling coaching only as one-off packages, you can now set up auto-renewing subscriptions for ongoing coaching making it easy for clients to continue working with you month after month without re-purchasing. You can also generate invoices for coaching packages and subscriptions directly in the platform. Everything from payment to invoice delivery happens automatically.
Page Builder
The website and landing page builder has been refreshed to feel more modern and intuitive. You can now create a professional, cohesive brand look without needing a designer or hours of tweaking. With Kajabi Evolved, the Builder experience has been completely reimagined to give creators more flexibility, control, and speed.
Here’s what’s new:
- Drag-and-Drop Flexibility
Kajabi’s new builder feels more intuitive and less restrictive. You can now drag, drop, and rearrange sections and blocks with ease, making it much faster to design or redesign your pages. - Reusable Sections
You can now save sections (like a testimonial block or a call-to-action banner) and reuse them across multiple pages. This creates consistency in your brand and saves tons of time when building out funnels or new offers. - Global Design Settings
Update your brand fonts, buttons, or colours in one place, and have those changes automatically flow through your site. No more hunting through dozens of pages to make small updates. - Faster, Smoother Performance
The Builder has been optimized for speed, so editing feels more responsive. This is especially noticeable when working on complex pages with lots of sections. - Mobile-Friendly Editing
With mobile usage only growing, Kajabi has improved how designs adapt across devices. You now have finer control over how your site looks on desktop vs. mobile, ensuring a seamless experience for all visitors. - Tighter Integration with Products and Offers
Pages built with the new Builder connect more seamlessly to other parts of Kajabi, like checkout, cohorts, and communities. This helps make your customer journeys more seamless, since everything is built to work together.
Affiliate Program
Affiliate marketing can be one of the most powerful ways to grow your business, essentially turning your fans and partners into a sales team who earns a commission for bringing you new customers. Kajabi’s affiliate tools have always been a bit basic, but Kajabi Evolved has rolled out major improvements to make running an affiliate program smoother and more impactful.
Here’s what’s new:
- Branded Affiliate Portal
Affiliates now get access to a clean, professional portal where they can log in, grab their links, and track their progress. You can brand this portal with your business’s look and feel, making the experience seamless for your partners. - Automated Payouts
No more spreadsheets and manual PayPal transfers! Kajabi can now automate commission payouts, saving you hours of admin work each month. This also builds trust with affiliates, since they know they’ll be paid on time without you chasing invoices. - Leaderboards and Gamification
Kajabi has introduced leaderboards so affiliates can see where they rank compared to others. This taps into friendly competition and makes it easy to run challenges or bonuses for top performers. If you’ve ever wanted to “gamify” your affiliate program, you now have built-in tools to do it. - Detailed Performance Tracking
Both you and your affiliates can see data on clicks, conversions, and commissions in real time. This transparency helps affiliates know what’s working, while you can identify your top performers and optimize your program strategy. - Affiliate Challenges (coming soon)
Kajabi is also rolling out tools to run affiliate challenges. For example, you can award a bonus to whoever brings in the most sales during a product launch. This makes it easier to create excitement and momentum during big promotions.
Automations
Automations are the secret to scaling your business without burning out because they let Kajabi handle tasks so you can focus on serving your clients. With Kajabi Evolved, Kajabi has given Automations a major boost, adding flexibility, customization, and intelligence. The new upgrades mean Kajabi can handle more of the behind-the-scenes work with precision and personalization.
Here’s what’s new and exciting:
- More Trigger Options
Previously, automations were somewhat limited. You could trigger them when someone filled out a form, purchased an offer, or completed a lesson. Now, Kajabi has added a wider range of triggers, giving you more control. For example, you can automate based on: - Student engagement (for example, if they haven’t logged in for 30 days, send them a re-engagement email)
- Subscription behavior (for example, when a payment fails, automatically send a reminder and pause access)
- Coaching milestones or progress markers
- Conditional Logic (“If/Then” Rules)
Automations can now get smarter with branching logic. This personalization means your customers only get emails and actions that are relevant to them. Instead of one-size-fits-all workflows, you can create “if/then” paths. For example: - If a customer buys Product A, then tag them as a beginner.
- If they also buy Product B, then move them into your advanced nurture sequence.
- Visual Automation Builder
One of the most exciting updates is Kajabi’s new drag-and-drop visual builder. Instead of piecing together automations in a list view, you can now map out your workflows visually so you can easily see each step, trigger, and condition in a flowchart-style layout. This makes it easier to plan, edit, and understand your automations at a glance which is especially helpful if you’re a visual thinker. - Automated Internal Notifications
It’s not just about customer automations. You can now set up automations that notify you or your team. For example, get an email or Slack message when someone books a coaching session or reaches a milestone in your program. This keeps you on top of customer activity without having to constantly check your dashboard. - Improved Timing Controls
Automations can be timed more precisely. Want an action to trigger immediately? Done. Want it to wait three days, or only run on weekdays during business hours? You now have more flexibility to time communications in a way that feels natural and human. - Comment-to-DM Social Automations
For creators who market on social media, Kajabi now lets you set up automations that trigger when someone comments on your posts. For example, if a follower comments “info” on your Instagram reel about a new program, Kajabi can automatically send them a DM with details or even a link to your opt-in. This bridges the gap between engagement on social media and your Kajabi account, turning casual interactions into leads or sales, without you having to manually reply to every comment.
Analytics
As your business grows, data becomes just as important as content. You need to know what’s working, what’s not, and where to focus your energy. Kajabi has always offered basic reporting, but with Kajabi Evolved, Analytics has been significantly expanded to give you clearer, more actionable data-driven insights.
Here’s what’s new:
- Revenue Breakdown
You can now track your revenue in more detail, not just total sales, but breakdowns by product, offer, subscription, and timeframe. This makes it easy to see what’s driving your growth and identify patterns in your sales cycle. - Churn and Retention Metrics
For subscription businesses, churn (when customers cancel) is a critical metric. Kajabi now gives you visibility into churn and retention rates so you can spot issues early and take action to keep more customers long-term. - Customer Lifetime Value (LTV)
Kajabi can now calculate how much the average customer is worth over time. Knowing your LTV helps you make smarter decisions about pricing, marketing spend, and which offers to promote most heavily. - Affiliate and Checkout Reporting
With the new Affiliate and Checkout features, Analytics now includes reporting tied directly to those upgrades. You can see which affiliates are driving the most revenue, how your order bumps and upsells are performing, and where customers may be dropping off in the checkout process. - Engagement Insights
Beyond revenue, you can now track student engagement more effectively. Metrics like course completion rates, community activity, and coaching participation help you understand how customers are interacting with your content. - Customizable Dashboards
Kajabi is moving toward more flexible dashboards, where you can focus on the metrics that matter most to you. Whether that’s monthly recurring revenue (MRR), new leads, or community engagement, you can create a view that keeps your most important data front and center. - Export and Share Reports
Need to review your numbers with a team member or accountant? Reports can now be exported more easily, so you’re not stuck manually pulling data.
Accessibility and Transcriptions
Accessibility is essential if you want to reach a wider audience and provide an inclusive learning experience. With Kajabi Evolved, Kajabi has made big strides in this area by adding built-in transcription and accessibility tools. These updates ensure your programs can reach more people and provide added value to all learners, whether they prefer watching, listening, or reading.
Here’s what’s new:
- Automatic Video Transcriptions
When you upload a video to Kajabi, the platform can now generate transcripts automatically. These transcripts are displayed alongside your video, making your content easier to follow especially for students who prefer to read, skim, or study with notes. - Downloadable Transcripts and Captions
Students can now download transcripts for later reference, which is helpful for taking notes or reviewing lessons offline. Plus, captions can be added to videos, helping learners who are hard of hearing or who prefer to watch without sound. - Searchable Content
With transcripts available, students can quickly search for specific keywords or topics within your lessons. This transforms your video library into a more interactive learning resource. - Multi-Language Support (coming soon)
Kajabi is working on expanding transcription and captioning into multiple languages. This means you’ll be able to make your content accessible to a global audience without having to use third-party tools.
Link in Bio
Social media is one of the biggest traffic drivers for online entrepreneurs, and your “link in bio” is often the first place your followers will go to find out more information about you and your programs. With Kajabi Evolved you can now build and host your own link in bio page directly inside Kajabi. Hosting this directly in Kajabi lets you gain valuable data and create a seamless experience that guides people from your social content straight into your offers.
Here’s what makes this feature so powerful:
- Built-In, No Third-Party Tools Needed
Instead of sending your audience to an external app, you can keep everything inside Kajabi. This not only saves you a subscription fee but also keeps all traffic flowing into your ecosystem. - Fully Customizable Branding
Unlike generic link tools, Kajabi’s link in bio is fully customizable. You can match it to your brand colors, fonts, and style. - Analytics Tracking
Since the page is hosted on Kajabi, you can see exactly how many people are clicking your links, where they’re coming from, and which offers or lead magnets are performing best. This kind of insight is often missing from third-party link tools. - Direct Integration with Offers and Funnels
You can link directly to Kajabi products, checkout pages, freebies, or funnels. - Mobile-Optimized Design
Because it’s built with Kajabi’s new Builder, your Link in Bio will look sleek on mobile.
Pricing Updates
Of course, all these updates come alongside changes to Kajabi’s pricing. Here’s what you need to know:
- New Plans: Kajabi has introduced plan options with higher limits, access to new features, and lower processing fees (if you’re using Kajabi Payments).
- For new customers: The updated pricing is already in effect.
- For existing customers: Your current plan and price remain the same until January 13, 2026. At that point, legacy pricing will increase. If you migrate early to one of the new plans, you’ll get access to the upgraded features and limits right away but your price will also change immediately. Staying put means no changes until 2026.
- Founder and Beta Invite Plans: These won’t be affected. You’ll keep your pricing and still get access to new features.
Final Thoughts
Kajabi is moving from being “just” a course platform to becoming a complete creator hub. These updates give you the tools to build, scale, and grow without needing a patchwork of apps.
The question for you is: How will you use these new features to simplify your business and elevate your customer experience?
If you’re already on Kajabi, now’s a great time to:
- review which features could replace other tools you’re currently paying for
- consider whether staying on your current plan or migrating early makes more sense for your business
- upgrade now to get immediate access to new features like cohort learning, automations, or the new website builder
Excited about these updates but want to chat through the options? Or have questions about any of the new features? I’d love to help you navigate these changes and see how they can work for you.
đź“… Book a call today and let's figure out how you can make the most of Kajabi Evolved for your business.
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